Share Rocket is an innovative social media rating solution, measuring Social Equity™ performance within the context of your peers, competitors & the market.
Share Rocket Mobile App provides real-time content scoring that shows media companies the top and trending content their audience is most engaged with.
Apart from thorough brainstorms with the client, we analyzed competitors, and market influencers.
Then the idea was transformed into a flowchart. Such a representation of the idea is proven to be essential for the evolution of the concept.
Thanks to the flow diagram, the client gained more clarity of their initial idea.
Many draft requirements were found not essential and simply dropped. While new creative concepts emerged and became important building blocks of the future Share Rocket app.
The draft app designs approved by the client were presented to the target audience. It wasn't a real app yet, but a prototype - an interactive mockup. We asked users to perform various tasks and comment along the way.
Such a usability research is conducted before an app development is started. This way our client got feedback from its users, and we could redesign the UX without the need for costly redevelopments in the future.
This step is very often omitted by developers, but it's a big mistake to wait with feedback to the very release of your app. Practice shows your users will have great insights you'd never thought of.
Having fresh and meaningful feedback from test users, our UX team improved designs to reflect new findings.
The development team starts working once most screens and interactions are designed. Both UX and development teams work closely together to the final release of the app.
The project was managed in the Agile SCRUM methodology, with weekly meetings with the Customer's team.
Thanks to this, any misunderstandings could be quickly resolved, without the need for serious changes at later stages.
Months of development
User test rounds
Detailed and up to date social trends presented with beautiful charts and clean diagrams.
Users can compare to other peers in the market. They are encouraged to define their goals and improve their social presence.
Know what posts are trending and what social buzz is about.
We always try to involve users in the process from the very beginning. Conducting usability tests on prototypes allow us to confront our app’s idea before actual development starts. We test crucial flows, find out what features are problematic and how users deal with basic tasks.
Check out example usability test report: